Our Story
Now in our third decade, LifeCo was founded in a garage in 1997, with 16 students determined to build their confidence, develop their critical thinking skills and run small entrepreneurial projects.
A pioneering team built the early LifeCo in a community in the South of Johannesburg - and then slowly grew it to serve South Africans in 8 out of the 9 provinces.
Today the business has morphed into a stellar enterprise, with exceptional governance, employing business principles for social and economic impact. It continues to develop entrepreneurial human capital, and invests in early to growth-stage impact enterprises and selected large scale established businesses.
Our Vision
A generative economy - championed by Impact Entrepreneurs
LifeCo strives to build a sustainable nation of champions by serving as a catalyst – providing essential projects in entrepreneurial education, as well as support for and investment in socio-environmental impact enterprises. We work to reduce poverty and measured climate change mitigation strategies.
Our dream is to be part of a generative economy, that does no harm and is shared by all.